Joining an industry association can be extremely beneficial for working professionals who are looking to expand their knowledge, network, and have access to the latest information in their field of work. It’s true that membership fees can be on the pricey side, but most often people find that the benefits they receive from an association far outweigh the costs.
Here are the top 5 benefits of joining an industry association for both business and educational purposes.
This is one of the main reasons people join associations. Business networking is crucial for the growth of any business, and being a part of an association allows you to connect with like-minded people in your industry in a collaborative environment that provides learning opportunities, the exchanging of ideas, and beneficial relationships.
Associations offer a number of educational opportunities including everything from webinars and trade shows to workshops and seminars. Topics vary but may include subjects such as trends, leadership, new techniques and developments, and cost saving tips. These events allow you to keep up with continuing education as well as providing a great setting for networking.
All industries have specific best practices, and they differ depending on your line of work. If you are just starting out, switching careers, or want to keep up-to-date on best practices, industry associations provide forums and resources to learn what best practices govern your particular field and keep you in the know about updates or changes.
Information and Resources
Being a member of an association gives you access to important news or developments in your industry. Members not only talk amongst themselves and share noteworthy updates, but the sources used by associations are both reputable and reliable so you can rest assured the information you are getting is accurate. Updates can come in the form of curated newsfeeds as well as newsletters, magazines, or weekly emails.
Improve Reputation and Visibility
Being a part of an association strengthens your image and lets consumers know you are a reputable business that is trustworthy and follows industry standards. Many associations reward excellent performance with certificates, awards, or badges that not only make your business look more reliable, but may heighten your visibility in the public eye.
There are a number of benefits that come with joining an industry association. If you want to receive the latest information, make new connections, grow as a professional, and further your education, an association may be your next step in the right direction.